This site fulfilled a specific list of content and functionality wishes from the site owner. For example, they wanted to promote content within the site by cross-linking from a library of banners ads. These banners are placed manually by the site owner but could have been randomized or displayed based on themes or tags. The also CMS makes menu updates a breeze.
Successfully building a new restaurant chain requires strong branding. This site closely matches the decor and atmosphere of the restaurants and the menus.
An area on the home page contains Flash that seamlessly blends with the HTML page. The site owner has the ability to change the Flash content. Page headlines display in the Brick House font - the site creates a Flash object for each headline based on the text in the headline field in the CMS. The "Play" page includes a custom Flash timewaster to bring visitors back to the site.
Building a new restaurant chain has unique challenges. Customers expect a theme, and the theme defines the customer base. Conveying the spirit of the Brick House restaurants was the top priority for this website.
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