Content Management

Dialogs includes the most flexible content management around.

Seven distinct navigation systems lead viewers through complex content ranging from doctor bios to patient-specific information. Lists of promotional badges are tagged to appear on pages with related content. Doctor information can be found on the home page (randomly chosen as featured), in a search window, and on pages dedicated to their area of practice. This information is edited in the CMS in one location, and the site uses the information three different ways.

Design Accuracy

Where designers don't fear programmers ... and vice versa.

Interactivity is layered on top of interactivity through the use of pop-up modal windows. The entire site is color-coded using backgrounds that are associated to specific areas of the site in the design templates. This site is a great example of how design can make information easier to use, and Dialogs handled every design challenge with ease.

SEO Toolbox

SEO is crucial - search engine optimization means money in the bank.

This site ranks high with numerous search results by utilizing the Dialogs data fields for meta data and page titles. The site also benefits from a large amount of content (over 6,000 pages) - all accessible to be indexed by search engines.

Social Networking

Successful sites capitalize on current social networking outlets.

The “For Patients” button in the header points to a patient forum, where patients and caregivers can share their experiences. This forum is moderated by Norman Regional staff. The site also connects site visitors with Norman Regional’s Facebook and Twitter pages.

Web 2.0 Experience

Websites can be fun to use and still be good for business.

A contemporary - and practical - user experience was a top priority for our agency partner. The end result is impressive. Small touches like the javascript navigation bar used in the “Our Services” section add polish. RSS feeds keep Norman Regional connected to their audience.

eCommerce Solutions

People like buying via ecommerce. Selling can be just as fun.

Site visitors can purchase balloons, stuffed animals, and flowers to be delivered to hospital rooms. Because the site owner is a non-profit organization, the site also accepts donations.

Data Applications

Data integration and custom applications made easy.

Multimedia, third-party health information integrated into the site creates over 6,000 articles of searchable content, making this site a life resource, not just a marketing brochure. Patients can access their account information online, simplifying business operations for all of the medical centers in the system.

Tech Documentation

Dialogs means never having to ask, "How did we get here?"

This site has the electronic documentation of the development process permanently tied to the site in Capture. Standard documentation of database structure and description of the code base is available with all Dialogs licenses.

Security Safeguards

Internet security may be your most significant business risk.

Patient information is securely transmitted, meeting encryption requirements of the Health Insurance Portability and Accountability Act (HIPAA). This example show how Dialogs is capable of managing the requirements of specific industries.

Professional Services

Dialogs Professional Services: a solid company stands behind Dialogs.

Implementation of this site utilized the expertise of Dialogs Professional Services for some of the more technical tasks of this project.

NormanRegional.com

Norman Regional

Complexity - 8 out of 10

A hospital website that doesn’t feel like being in a hospital.

The website for Norman Regional is many things: a hospital website, a health information library, a community resource. This site has it all. Norman area residents are likely to bookmark this site because it speaks to them at a local level, while supporting the professionalism of the organization. The site includes thousands of pages of useful medical information. Dialogs delivers a rich user experience on the front end and streamlines content management with several data integration sources on the backend.

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